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Marketing

Growth Marketing Manager

Nairobi, KenyaFull-timeMarketing

About the Role

We're looking for a Growth Marketing Manager to lead our merchant acquisition and growth initiatives. You'll develop and execute strategies to bring more merchants onto our platform and help them succeed.

What You'll Do

  • Develop and execute merchant acquisition strategies
  • Manage digital marketing campaigns across channels
  • Analyze marketing performance and optimize campaigns
  • Collaborate with product team on growth features
  • Build partnerships to expand merchant reach
  • Manage marketing budget and ROI

Requirements

  • 4+ years of growth or digital marketing experience
  • Experience with B2B or SMB marketing
  • Strong analytical skills and data-driven mindset
  • Experience with digital marketing tools and platforms
  • Excellent communication and project management skills
  • Bachelor's degree in Marketing or related field

Nice to Have

  • Experience in fintech or financial services
  • Knowledge of the Kenyan SMB market
  • Previous startup experience
  • Experience with field marketing

Benefits

  • Competitive salary and equity package
  • Comprehensive health insurance
  • Flexible work arrangements
  • Annual learning budget
  • Generous PTO policy

Apply for this role

Or email your resume to careers@kopaduka.com